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Heinz hopes consumers warm up to cold ketchup | Strategy Online

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in June
By Christopher Lombardo

Kraft Heinz is sending up popular beer ad conventions as it makes a case for Cold Ketchup, its recently launched LTO.

http://strategyonline.ca/2022/05/30/heinz-hopes-consumers-warm-up-to-cold-ketchup/
 

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